Organized and led by Hamilton Jewelers, The Princeton Community Auction
has concluded, raising nearly $40,000 to support small businesses in the
Princeton region. The auction, launched on April 20, 2020, closed on
May 20, 2020 evolved quickly from a small idea to a convergence of unity
and commune amongst hundreds of bidders and dozens of donors.
The funds raised were allocated this week equally among 25 eligible
local businesses in need to assist with dire hardship for expenses,
primarily payroll and rent. When the Siegel family of Hamilton Jewelers noticed small businesses
in downtown Princeton shuttering barely a week after the imposed
shelter-in-place order took effect, they decided action was needed.
Hamilton is a local business itself, having been a part of Mercer County
for over 100 years and four generations, so they decided to put
together an auction to support their neighbors. As president Hank Siegel remarked, One of Hamilton's core values is
relationships, because we don't just do business in our communities¦we
live in them, and we cherish our strong ties to them. We look at
Princeton area businesses as family. We knew that, on the other side of
this pandemic, we wanted every one of our Princeton neighbors to open
back up strong and ready to serve the community. Hence the genesis of
The Princeton Community Auction. The auction not only provided a platform for community members to
contribute towards local business relief but also created a way for
local businesses to help each other. From one-of-a-kind experiences to
merchandise and gift cards to knowledge and expertise, the donations
starting pouring in. Says vice president Donna Bouchard, The expression
of community spirit was incredible to see; even those who were in
critical financial condition themselves still found a way to contribute
their time or expertise. Both individuals and businesses made generous donations, resulting in
over 125 unique items for bidding, and the auction soon gained
tremendous traction. With offerings ranging from creative excursions to a
tamale-making party, crafting your own ice cream flavor to be served at
The Bent Spoon, a private Princeton pub crawl, basketball or drum
lessons, yoga glasses, golf outings, and much more¦the auction made for
an exciting online experience during an otherwise discouraging time. At the height of the auction, over 600 individuals had registered for
bidding and there were several high stake bidding wars in play¦with
private club golf outings leading the pack of unique options. In
addition, guests to the auction were invited to make a cash donation if
they so desired, which represented approximately $3,000 of the funds
raised. Hamilton Jewelers funded the initiative including all technology,
reporting, auction licensing, etc., and managed all aspects of
coordinating the launch and completion of the program. All winning
bidders were then connected to the donors to direct logistics of prize
redemption, with consideration for items that need to be redeemed when
New Jerse source - https://www.newswire.com/news/princeton-community-auction-raises-40k-for-small-businesses-21158264
Company Name | Contact Person | Contact Number | Email Id | Website | Address |
---|---|---|---|---|---|
THE PRINCETON COMMUNITY AUCTION |
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