Press Release Power is a leading online news and press release distribution service, owned by Perfect Marketing Solutions.The goal of Press Release Power is to help businesses get the business they deserve -- and the publicity -- by providing users everything they need to create, distribute and track online news releases.Find out more about how it works, or find the Press Release Power news release package that is right for your business.

There are millions of reasons why Press Release Power is more effective than most online marketing tools. But here's an abridged version.Unlike email marketing that requires you to send to people you know (customers) or have opted-in to your list, and unlike advertising that gets you awareness but costs a ton of money but is difficult to target or measure, Press Release Power helps you quickly and affordably get

1. Awareness
2. Publicity
3. Prospects to your door
4. We send your news release all over the web so you can be found by journalists and prospects searching for your business. Check out these amazing case studies.

Some things you should know:

• News releases get higher rankings in search engines, because they are considered more relevant, timely, and informative than promotional or web copy, so people will find you faster.
• People searching are already interested in what you are selling.
• Journalists and bloggers are looking for businesses to cover.
• The more news you send, the more reach you will achieve.

Visit our pricing page to learn about the features and packages available for distributing your news releases through Press Release Power.

Traditional wire services focus on getting text-based press releases to financial and mainstream media outlets. Press Release Power leverages online channels including search engines and social media to connect customers with the end consumer through vivid multimedia news releases.

If you have questions regarding information presented in a press release, please contact the company that issued the press release, not Press Release Power. Press Release Power will not be able to assist you with your inquiry and disclaims all content contained in the press releases on the Press Release Power website.

First, create a free account or log in to your existing account. Once you are logged in, you will be on the "Get Started" page. Select "Get Started Now", then:

1. Choose the press release package that's right for you.
2. Create your news release.
3. Submit your release for editorial review and distribution.

All news releases must be submitted in a standard news release format. The three most typical types of news releases you'll find on Press Release Power are ones with:

• Strong news announcements about new products, books or services, an award or honor, new hires, upcoming or past events, mergers and acquisitions, business promotions, contests, and other changes.
• Soft or "feature" news that connects an organization, service or product with a trend in their industry or in society or that provides an alternative perspective to a bigger news story. This could include news about a "local" connection to a national or international event or issue. It also can be news that shines a "human interest" spotlight on a person, product or organization.
• Newsworthy and timely information about the release of a tip sheet, Web site or whitepaper that presents a person or organization as an expert in a specific field.

Editorial Guidelines and other educational resources about how to write effective news releases.
Press Release Power does not accept the following:

• Releases that we perceive to be inflammatory, potentially libelous or intended to cause harm to a third party
• Releases that are written in the format of an advertisement, blog post, opinion column or spam
• Releases that are deemed not newsworthy
• Releases that contain, promote or link to sexually explicit content or profanity
• Releases that contain accusations of criminal conduct without attribution to a court case number
• Releases from anonymous or fictitious sources
• Releases that directly address consumers and the public with a "Buy Now!" type of appeal
• Releases with excessive amounts of links or lists may also be rejected by the editorial staff

The optimum length for an online release is 300 to 800 words. Keep in mind that the length of your release can directly affect your distribution. News or press releases shorter than 300 words often are missing important elements and may not be recognized by the search engines as a news release. Search engines also may flag long releases as something other than a release and not index them as news.

To enter a news release for distribution, log into your account and select "Purchase Release," from your News Management Console. You will be taken to a page that explains the different distribution package options.
Choose a distribution package and select any additional news release options you may want. Then complete the payment process.
You now can upload your news release by copying and pasting your text into the template and providing all the necessary information including contact, image, video link and more. Once you have created your release, hit "Continue" to send the release to our editors to review.
If you are not ready to submit your release, but wish to save it, click the "Save" button. Your release will be available in your account so that you can return and complete later.

Our Standard Package press release distribution level requires a two-day turnaround for approval, which provides time for editorial review of the content. With the Advanced Package and Premium Package you may select next-day distribution.

Press Release Power's distribution is global and specific country also. You may select Metropolitan Statistical Areas (MSAs) to categorize your news, but selecting an MSA does not target your distribution to that region. It simply categorizes your news with other news from that geographical area, making it easier for journalists and consumers from those target areas to find your release.

Your release remains online at Pressreleasepower.com forever.

There are many ways to increase your online visibility statistics. Along with the quality and newsworthiness of your news release content, factors that may affect your statistics and online popularity include:

• the type, relevancy and number of industry categories selected
• which press release package you choose
• the day of the week your release was distributed
• whether you included attachments such as videos or logos
• the placement of links and keywords
• the "buzz" factor of your release

Of course, the more features you use (like adding video), the more likely your release will achieve greater online visibility. Keep in mind that news and press release distribution shouldn't be the only part of a marketing plan, and issuing frequent releases will result in more online visibility than relying on a single release.